Online Rewards Loyalty Management Platform intro
Marketing Advantage (MA) is a complete, fully featured Online Rewards Loyalty, Promotions management system for principals, agents, their merchants and consumers. It provides for white-labeling, processing and management of all aspects of loyalty card / incentive program process. MA is highly scalable being built in Java using multi-tenant, cloud platform architecture, incorporating grid scaling, distributed / clustered processing techniques.
MA is highly and rapidly adaptable. It has been designed to allow change of content, skins, etc. without application redeployment. It maintains a full changes history. So it is easy to track changes between application versions. All participants (developers, application, advanced users on the customer’s side) are able to change static content simultaneously and without losing changes. Developers can easily merge changes from production system back to development branches. Thus every community can have its unique look and feel and even unique functionality.
